Global player in robotic, data-driven and flexible automated solutions Swisslog has announced its participation at the 39th edition of GITEX Technology Week, in collaboration with Etisalat.
The company has partnered with Etisalat for the first time at GITEX to physically display its highly efficient order processing solutions for single items. The robot-based solution ItemPiQ is designed for repeated, reliable picking of a wide range of items to fulfill fast delivery of orders at low operating costs.
Alain Kaddoum, General Manager at Swisslog Middle East, said, “The UAE is adopting innovation, research, science and technology to stimulate a diversified and knowledge-driven economy. To align themselves with the UAE Vision 2021, businesses and organisations are also embracing digitisation and automation. Hence, GITEX is providing a perfect platform for innovators to display their products and discuss new technology trends.”
According to Kaddoum, the Middle East is gearing up to take advantage of digitisation in a big way.
He added, “We are seeing companies in the region making real investments for real results today. A report by PwC Middle East states that 41% of participants surveyed from the region say they have already reached an advanced level of digitisation and integration and over 62% expect to be at such a level in five years’ time. Compared to other countries around the world, that is an unusually high level of digitisation.”
With the rapid increase in demand for robotics, Swisslog continues to field enquiries for logistics automation solutions from several industries including F&B, governments, supply chain, retail and pharmaceutical.
Swisslog will showcase its latest technology innovations at Etisalat’s pavilion in Za’abeel Hall 1, Stand Z-A10.
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