Today, live from the beautiful SLS hotel in the heart of Dubai, Logitech and Women Choice (an impact-driven organisation focused on the employment of women) jointly announced the launch of ‘LogiConnect’, a regional platform dedicated to help women in IT in the UAE and Middle East with their careers and networking.
Logitech is a world leader in products that connect people to the digital experiences they care about. Through the ‘LogiConnect’ community, the same principles and values apply: connecting women around topics they care about.
“I feel incredibly fortunate to have the opportunity to use my position of leadership at Logitech to launch a meaningful initiative. Our goal is to bridge the gap for women in the tech industry, empowering them to step into leadership roles with confidence. Through our ‘Women’s Choice’ programme, we provide guidance and support, creating a supportive community where women can grow and thrive. Our ultimate aim is to foster a tech industry that is more inclusive and diverse, benefiting everyone involved” said Loubna Imenchal, VP / Head of Enterprise Business, Logitech AMECA (Africa, Middle East, Central Asia).
Women Choice is led by Founder and CEO, Nezha Alaoui, serial entrepreneur and social innovator, who created unique and impacting ways to help boost the employment of women across the Middle East and Africa region.
“When Loubna and I discussed ways to further support the women in IT in the United Arab Emirates and the whole Middle East region, we realised that there were plenty of great initiatives but something was missing, a community to link women in IT together, regardless of the role, seniority or city they live in. With ‘LogiConnect’, we want to create a safe space for women in IT to come forward with their concerns, questions and receive support to navigate their careers and the industry. I am truly excited to see all these joint initiatives between Women Choice and key players from the region come to life, knowing it will help create a lasting impact” said Nezha Alaoui, Founder & CEO of Women Choice.
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